Communication and Media, B.A. (Strategic Communication Concentration)

Required Courses

Required Communication and Media Core

Take all of the following:
COM-1023GPublic Speaking

3

COM-1033Introduction to Video Production

3

COM-2053GMedia and Society

3

COM-2123Mass Media Writing I

3

COM-3123Mass Media Writing II

3

COM-3153Communication Portfolio and Management

3

COM-3193Seminar in Communication II

3

COM-4043Media Law and Ethics

3

Required Concentration Courses

Take all of the following:
COM-1013GInterpersonal Communication

3

aCOM-2002Public Relations Practicum

2

COM-2003GSmall Group Communication

3

COM-2013/MKT-2013Introduction to Public Relations

3

COM-3113/MKT-3113Advanced Public Relations

3

COM-3193Seminar in Communication II

3

Take seven hours from the following: (7)

COM-1061Sportscasting Practicum

0-1

aCOM-3013Organizational Communication

3

aCOM-3073GIntercultural Communication

3

COM-5029Communication Internship

1-6

MKT-2033Principles of Marketing

3

aMKT-3073Advertising and Promotion

3

aMKT-3083Digital Marketing

3

Total 48 Hours

Students with a major in communication and media must complete a minor in another discipline.